SCOUTED

SIRI TOLLERØD

Siri was discovered by Donna Ioanna in a shopping mall in Kristiansand ;Norway in 2005 at age 16, and represented her for over 12 years. Siri has graced the covers of the world's most prestigious magazines, such as VOGUE, ELLE, HARPERS BAZAAR, MARIE CLAIRE, and more. She has walked for the world´s top brands, such as CHANEL, DOLCE&GABBANA, PRADA, GUCCI, DIOR, and many more as well as  featured in ads and worldwide campaigns for PRADA, MIU MIU, VALENTINO, and others. Siri was also the host of Top Model Norway, alongside Donna as a judge in 2013 .Siri stepped down from the non stop travelling and  international model scene after becoming a mom a few years ago. She no longer works as a model full time, but does  local work  and recently made a comeback and walked the Balmain show. @team

FRIDA AASEN

Frida was discovered by Donna Ioanna in a shopping senter in Kristiansand, Norway in 2009, at the age of 14 and represented her for over 10 years. Frida was placed with the world´s top model agencies, and her very first show was in Milan for Prada 2012, when she was 16. She went on the same season to do the Louis Vuitton show, and Loewe in Paris. She has graced countless covers for ELLE, Grazia, Lófficiel, and Dazed ,as well as worldwide campaigns for Cavalli, Dsquared and Ray Ban, but is mostly known for her presence in the Victorias Secret shows, in 2017 and 2018. Frida has over 1 million followers on instagram and is based in New York and Monaco. @thelions

MERETHE HOPLAND

Merethe was discovered in Bergen Norway by Donna, when she was 16 years old. She was discovered in a hotel casting arranged by Donna, and a nearly 20 year collaboration began. Merethe came to Milan, she had a makeover, by cutting her long hair short, and her debut was the Calvin Klein exclusive in New York, 2012. She made a huge splash, with her boyish haircut, and soon became the industry,s new it model. She was a Karl Lagerfeldt favourite, and did several Chanel shows, and campaigns. She has several covers for Elle, French and Marie Claire, and several VOGUE editorials. Merethe is still working as a model, and is represented by Donna as a mother agent, and is signed with Select Milan, View Barcelona, Modelwerk Hamburg, and PRM , London. @donnaioanna

JULIA RUDBY

Julia was discovered in 2015 through Donna,s annual Scandinavian Supermodel Competition and she moved to Milan a year later after coming in second, in the final. She was placed with some of the worlds top agencies and was working non stop  She did several editorials in VOGUE, ELLE, Marie Claire ,and harpers Bazaar, and did many shows during her career, mostly for Gucci. She is no longer working as a model.

MARIA ZACHARIASSEN

Maria was discovered by Donna through Facebook in 2015, and was immediately put in as a finalist in Scandinavian Supermodel Competition 2016, which she went on to win. After the competition she was placed by Donna to the worlds top model agencies, such as elite, select, storm, view, and MGM. She has been featured in editorials for Marie Claire, Harpers Bazaar, VOGUE, and more. Maria has done several campaigns and is working non stop. She is currently based in London. @donnaioanna

SIRI LEHLAND

Siri was discovered by Donna through the annual Scandinavian Supermodel Competition in 2015, where she became one of the finalists in the pre qualification round.Siri was at the tender age of 12, and represented by Donna for nearly 10 years. She first came to Milan at the age of 14 to meet with agencies and clients. Siri has been open about being born in the wrong body, and her lifelong dream of becoming a top model. One of her dreams came true when she graced her first cover of ELLE in august 2018. She was placed with some of the top model agencies, and she has been featured in Vogue, Marie Claire, ELLE, and more. She has done shows for Giorgio Armani, Emporio Armani, and Laquan Smith. She is currently based in New York and represented by @state

CARMEN ERIKSEN

Carmen was discovered in 2019 in Kristiansand Norway, in the exact same shopping senter as Frida Aasen. Carmen was only 13, but was immediately catapulted into the Scandinavian Supermodel Competition 2019, where she became one of the top 6 Finalists. She went on to spending weekends and summers in Milan, where she was placed with Select. She has worked non stop, and been featured in Vogue, and Marie Claire, and on huge billboards across Italy for Kiko and Francomina. Carmen is signed with Select Milan, Select London, View Barcelona, Modelwerk, and Elite New York. Carmen is a future star, and will model full time from the summer 2025. She debuts in New York in the autumn. @donnaioanna

FRIDA HALVORSEN

Frida was discovered on a model course in Kristiansand Norway, in 2021 when she was 15 years old. She was immediately placed in the Scandinavian Supermodel Competition as a finalist in 2021, which she went on to win! She was signed by Select Milan, PRM London, View Barcelona, and Modelwerk. She has spent a couple of summers in Milan, where she has done campaigns for Kiko , and has been featured in Vanity fair, Marie Claire, and VOGUE. She will be modelling full time from the summer of 2025 and is believed to become a very important top model in the near future. @donnaioanna